Top 5 Fitness and Weight Loss Programs Apps in the US for Q1 2023

The first quarter of 2023 saw significant activity in the fitness and weight loss apps sector in the United States. Here’s a breakdown of the performance of the top 5 apps in this category, based on data from Sensor Tower.

MyFitnessPal: Calorie Counter from MyFitnessPal, Inc. experienced notable fluctuations in its weekly revenue, peaking at approximately $3M in the week of January 30, before settling around $2.1M to $2.4M towards the end of March. Weekly downloads saw a high of nearly 158K in the week of January 2, tapering off to about 124K in the last week of March. The app maintained a strong user base, starting with 3.3M active users at the end of December and reaching around 3.8M by the end of March.

Fitbit: Health & Fitness by Google showed a steady weekly revenue trend, with earnings ranging from approximately $1M to $1.3M. Weekly downloads, however, decreased from about 227K in late December to just over 51K by the end of March. Active users remained strong, fluctuating between 6.6M to 7M throughout the quarter.

onX Hunt: GPS Hunting Maps from onXmaps, Inc. saw its weekly revenue peak at around $1M in the last week of March. Downloads were relatively stable, starting at nearly 30K in late December and ending around 32K. Active users showed a slight decline from 177K to 163K over the quarter.

WeightWatchers Program by WW International, Inc. experienced a peak in weekly revenue of about $1M in mid-January, gradually decreasing to around $775K by the end of March. Downloads started at 36K in late December, declining to approximately 18K by the end of March. The active user base saw a rise from 167K to 198K over the same period.

Peloton: Fitness & Workouts from Peloton Interactive, Inc. showed consistent weekly revenue, peaking at approximately $918K in late February. Downloads decreased from about 43K in late December to 21K by the end of March. Active users fluctuated around 410K to 466K throughout the quarter.

For more insights and detailed analytics, visit Sensor Tower.